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Standing out online starts with a smart search engine marketing (SEM) strategy. It’s the key to reaching your audience, driving quality traffic, and turning clicks into customers. By using effective SEM strategies, you can target the right audience, drive qualified traffic to your site, and boost conversions.
At Evergreen Digital Marketing, we offer customized SEM solutions to help you reach your goals. Our team works with you to develop data-driven campaigns that resonate with your audience and improve your visibility across search engines, ensuring your business stands out where it matters most.
what makes us different
Set up necessary ad platforms
(Google Ads, Bing Ads, etc.)
Connect and integrate relevant accounts
(Google Analytics, Google Tag Manager)
Analyze competitor ad campaigns and strategies
Review past SEM activities and performance data
Develop a keyword strategy and ad copy plan
Create a content calendar with recommended ad variations and scheduling
Create and launch ad campaigns (search, display, video)
Design required visuals and write compelling ad copy
Implement keyword targeting and bidding strategies
Schedule ads to run at optimal times for maximum visibility
Monitor campaign performance and key metrics (CTR, CPC, conversion rates)
Provide insights on campaign performance and areas for improvement
Adjust bidding, keywords, and ad creative based on data; A/B test new ad variations.
Stay informed with regular updates and meetings to fine-tune your SEM strategy for better performance.
Capture attention with well-crafted, keyword-optimized ad copy that drives clicks and conversions.
Outperform competitors with detailed, data-backed strategies designed to maximize your ad campaigns.
Leave the management of your SEM campaigns to professionals, ensuring your ads run smoothly and effectively.
Receive regular, in-depth reports to keep track of campaign performance and identify key insights.
Continuously improve your campaigns through A/B testing, ensuring the most effective ad variations are used for maximum results.
Stay up to date on the latest digital marketing news and get helpful tips from our expert team!